FTC Publishes FAQ on its Revised Endorsement Guides

Last fall, the FTC published Revised Endorsement Guides setting out the rules for "advertisers on how to keep their endorsement and testimonial ads in line with the FTC Act."  See FTC Press Release with link to the text of the Revised Endorsement Guides here.

The FTC apparently received a lot of questions regarding the Guides, so it recently published a FAQ to the Guides, which can be found here.